Bank Relationship Management

BRM is nowadays an integral part of sound financial management, just like finance and liquidity planning.
BRM
The fundamental benefit of professional BRM is to reduce uncertainty and inefficiency. Independent and objective insight into the relevance of each bank relationship is essential to make informed, fact-based decisions on the selection of banks or other providers of financial services, and allocation of banking transactions volumes to individual banks.
Pro-active management of bank relationships mandates being a level player, understanding the core principles of the Basel Rules that drive bank behavior and being able to assess accurately the implications for each individual bank relationship.